Email marketing is a type of direct marketing that aims to reach potential or current customers through the use of electronic mail. Unlike mass media marketing, email marketing sends promotional messages directly to targeted users. Email marketing, when used correctly, can encourage brand loyalty, increase overall customer satisfaction and, most importantly, increase sales.
There are many advantages to using email marketing over other marketing and advertising methods, most of which have to do with the nature of email and how people tend to use their email accounts. One such advantage is the fact that sending an email message costs nothing; the relatively small cost of email marketing is incurred by using websites that help manage your contact lists, provide message templates, and send the messages for you.

Today eWeek
Yesterday Google made a pretty
It’s been
I know a lot of people are frustrated with Facebook’s lock-in when it comes to communication. Until today, all communication by email with Facebook was one-way. When someone post a message your wall or comment on a post, you receive an email notification (which can be configured).
With many colleges and universities running short on money, administrators are trying to cut costs wherever possible. It seems that one trend that a large number of schools are aiming to follow is the elimination of campus email accounts. A
AtMail just posted two announcement on their blog. The
If you have never heard about it, the
Email has been around for a few decades and in the last decade it hasn’t changed very much from its original structure. The nature of email is that it’s a person-to-person communication, which serves most users just fine, except when trying to communicate between a group. Email messages pile up and it becomes difficult to figure out who communicated what message and when. In that case what you really need is more akin to a digital bulletin board or, as the tech industry has begun to call it within the last few years, a collaborative workspace.